Blue Ocean Strategy How to Create Uncontested Market Space and Make Competition Irrelevant W Chan Kim Renee Mauborgne 0001591396190 Books
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Blue Ocean Strategy How to Create Uncontested Market Space and Make Competition Irrelevant W Chan Kim Renee Mauborgne 0001591396190 Books
Tags : Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant [W. Chan Kim, Renee Mauborgne] on Amazon.com. *FREE* shipping on qualifying offers. Written by the business world's new gurus, <em>Blue Ocean Strategy</em> continues to challenge everything you thought you knew about competing in today's crowded market place. Based on a study of 150 strategic moves spanning more than a hundred years and thirty industries,W. Chan Kim, Renee Mauborgne,Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant,Harvard Business Review Press,1591396190,Marketing - General,Market segmentation.,New products.,BUSINESS & ECONOMICS Decision-Making & Problem Solving,BUSINESS & ECONOMICS General,BUSINESS & ECONOMICS Marketing General,BUSINESS & ECONOMICS Strategic Planning,Business & Economics,Business Economics Finance,Business strategy,BusinessEconomics,GENERAL,How-toDo-it-yourself,Investments & Securities - General,MARKETING MANAGEMENT,Market segmentation,New products,Non-Fiction,PRODUCT MANAGEMENT,ScholarlyGraduate,Strategic Planning,United States
Blue Ocean Strategy How to Create Uncontested Market Space and Make Competition Irrelevant W Chan Kim Renee Mauborgne 0001591396190 Books Reviews
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